• Pretzilla@lemmy.world
    4·
    9 months ago

    Higher profit margin mostly.

    A root factor was the CAFE standards excluded trucks so manufacturers built SUV’s on truck chassis to comply, and then could put more pollution in them at lower cost, plus again, bigger profit margin.

    • NewNewAccount@lemmy.world
      11·
      9 months ago

      If there wasn’t sufficient demand then profit margins mean little. Ultimately the driving factor is that SUVs and crossovers are what (American) consumers want. So that’s what is being built.