Canadian Conservative Election Strategy. (With a one line foreword from Ont. Pmr. Douglas Ford):

• “Buck a beer, folks!”
• Make various other vague promises and shallow plans.
• Announce feel-good statements with no policy to back it: “We believe in strong Canadian [insert who you’re talking to]”
• Use this to answer any question you don’t want to actually answer.
• “We’ll make the government more efficient by cutting taxes and waste!”
• Talk about the opposition party, their leader and their policies with a scowl, more than about your own policies.
• Shut the extremist MPs and MPPs up, best you can.
• Avoid acknowledging xenophobic movements that form a significant part of the party’s voter base. Don’t disinclude them when talking about vague ideas like “common sense”. ;)
• Wait to announce corporate enrichment schemes, environmental destruction and freedom restricting (for women, transfolk and the poor) policies until after you are elected.