Among the star-studded Super Bowl ads that viewers saw during Sunday’s game was an awkward 30-second spot, filmed vertically on an iPhone, in which the rapper Ye talks about his new teeth and instructs the audience to go to Yeezy.com.
As of the morning after the game, when they visited the site, shoppers could find exactly one item for sale: a white T-shirt emblazoned with a swastika.
Took a screenshot. Not happy about uploading a picture of a swastika, but wanted to capture it in case he backtracks.
::: spoiler
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Whaaaaaaaaat the fuck. That is a Shopify store, and their terms of service explicitly state
You can’t breach the social contract of commerce.
There are activities we don’t allow on the platform because they breach the social contract of commerce. This means you can’t call for, or threaten, violence against specific people or groups. And you can’t sell products that facilitate intentional self-harm.https://www.shopify.com/legal/aup
Pretty sure this shirt calls for violence against Jewish people. Anyone who cares to join me in reporting it can do so here: https://www.shopify.com/legal/tools/report-an-issue/report-a-merchant
I was able to find and report the same item in the Shop app, within the “YZY” store.
It’s been taken down now.
calls for violence against Jewish people
Considering that anti semitism is sadly cool again …
Boy, that HH-01 product description is a really great touch. Fucking shit.
To think I’d upvote a swastika picture… but here we are.
Oh to be so rich that getting high at the dentist could result in buying superbowl ad space and shooting said ad immediately on selfie cam.
I probably wouldn’t use the ad space to sell a mega basic Nazi t-shirt though…
Getting high at the dentist is very profitable if you’re a terrible person. It resulted in L. Ron Hubbard starting Scientology.
And the Beatles first LSD trip!
I don’t know that they were/are all terrible people. John Lennon was though. George seemed like an okay guy.
As of 2025, a 30-second Super Bowl commercial costs $8 million
https://www.visualcapitalist.com/charted-the-rising-cost-of-super-bowl-ads-1965-2025/
And the worst part is, I have no trouble believing he’s going to make a profit from it.
What a weird timeline we live in where a black man can make money selling half a million Nazi t-shirts to football fans.
Is it made in America though?
Some people in America will get upset if it isn’t.
Would be real sad if a DDOS happened to a yeezy. What a fucking nut job this freak is.
I met him on an aircraft a couple of months ago. He seemed so scared to be recognized. I said nothing to respect other passengers and the flight attendants but I’d have loved to have called him a nazi. Btw the flight was headed to Dubai
When he was on the donda he was pretty cool But he became an idiot after all that Shameful
No. Sorry. You don’t just become a Nazi. He was just better at hiding it.
Come on, that’s fucking stupid. You think Nazis are born that way? Of course people become Nazis, and it’s happening more and more.
Kanye West was in his 40s when Donda came out four years ago. Do you think he just started hating Jews and loving Hitler within that brief amount of time or do you think he’s been this way for a hell of a lot longer?
Because maybe I didn’t put it as artfully as I should have, but that’s what I meant.
tl;dr: Yes you can become a Nazi, if the seed is there to begin with.
Everyone has dark thoughts and urges deep in their heart, and everyone has biases and prejudices to overcome. Most of us are able to balance and control these things. We learn and grow, see our own faulty reasoning over time, and allow compassion and empathy to see others as we see ourselves. I think Kanye is an example of wealth allowing unregulated behavior, combined with spiraling mental health, to amplify those prejudices and dark thoughts into twisted new beliefs.
I’m not trying to make excuses for Mr West. His behavior is reprehensible. I can also see how someone who is already borderline narcissistic gets their pride reinforced through creative success. I can see how a man who is part of an oppressed minority would be suspicious of those with more power and influence. And i can see how those factors could be amplified as that person becomes wealthier, more successful in their pursuits, and less beholden to other’s social mores.
I think conservatorships are problematic and easily abused. I also think Kanye needs the boundaries a conservatorship could place on him. He’s obviously unwell. I know him, because I have a friend just like him, only poor. My friend doesn’t blame “the Jews”, but they are not happy, even when well medicated. And when they spiral, it’s ugly
BTW, I don’t always agree with you Squid, but I’m still glad you escaped the US. Wishing you and your family the best
I didn’t phrase it like I meant to. I was trying to suggest that he didn’t just suddenly become a Nazi in the four years since that album came out.
Could I offer an alternative viewpoint? I don’t know if it’s true, and if it is I don’t know if it’s better or worse. His style of ‘music’ holds no interest for me, and I know nothing more than what I have read about him, so I could be wildly off base.
As many have pointed out, he might well have a mental health issue, but is it not also possible that he is, and always has been, just totally amoral and has seen which way the wind is blowing? He seems to have sonewhat list relevance recently, and fixating on, and loudly proclaiming your hatred of, a chosen ‘other’ group may seem like a good way to get back into the centre of attention and curry favour with those in power.
I don’t think that would be any better than him being a dyed-in-the-wool Nazi, as functionally it means he is one, but might explain a rapid appearance his Nazism.
Oh i didnt know you are an expert in Nazism Mr. Nazi detector But he was a cool guy at those times Ive did read some of your comments so i dont really care what you do say because you seem like a troll or even worse
Yeah, having a large portion of your family tree culled by Nazis in Germany and having been assaulted many times by Nazis in America, I do feel like I’m an expert in it.
Lucky you that you are not.